DOVE ‘Shower ritual’
Interactive film

Watch on Youtube for better experience

To promote Dove’s nature-infused body wash range, we come up with an interactive film inviting consumers to experience the ‘shower ritual’ through their choices of what happen next.

We want to make shower time a magical moment that changes everything, because taking a good shower after a long day out isn’t just a routine. It’s an aesthetic ritual worth enjoying with ease. Imagine returning home to get unburdened step by step and immerse yourself into a sensorial experience, then walk out with an uplifting mood and healthy glowy skin.

Client: Dove Skin - Unilever Vietnam
Agency: T&A Ogilvy
Creative: Huong Nguyen, Lam Phan
Director: Nhu Dang
Production: Flex Films